Some of those words include "new," "tech," and "you" -- not quite the first things that come to mind when thinking about a new car but probably words that pop up fairly … Read more
Alan Patmore left his job as general manager for Zynga's CityVille in August and headed over to a job as VP of product at Kixeye -- a much smaller social-gaming company also based in San Francisco. Zynga is now saying that when Patmore stepped down, he stole important company trade secrets.
In a complaint filed in Superior Court in San Francisco on Friday, the gaming company alleges that Patmore nabbed data files, financial information, unreleased game design documents, and more.
"Zynga respects the rights of its employees to resign and seek employment with other companies," the gaming … Read more
Zynga has increased the size of its ads and made it more difficult to close them, in a ploy to get more accidental clicks, according to one analyst (BTIG registration required) playing close attention to the game creator's advertising.
The new ads are, he says, a "desperate action" to encourage "fat fingers," or accidental clicks, BTIG analyst Richard Greenfield wrote in a blog post today (BTIG registration required).
CNET has asked Zynga to comment and we'll update if we hear back.
With mobile advertising as the No. 1 concern for most online companies, Greenfield … Read more
Adding to a growing number of Zynga executives who have left the social gaming company this year, Zynga Poker General Manager Laurence "Lo" Toney has moved on from the struggling company, according to his LinkedIn profile.
Zynga Poker is the company's first social game and the largest free-to-play online poker game, according to Zynga's site. CNET has contacted a Zynga spokesperson for comment and will update when we hear back.
Zynga is now testing a sequel for "CityVille," the company wrote on its blog today.
The social games creator promises are more "visually rich game" with "CityVille 2," which was released today to specific players for testing.
"It has all the features in CityVille that players love -- from neighbor visits and crews to buildables -- blended with some of the innovations we introduced in CastleVille and FarmVille 2 such a crafting and 3D graphics," according to the post.
Yesterday, Zynga announced a big write-off and told Wall Street its growth was slowing. Today, Wall Street returned the favor by crushing Zynga shares, forcing them down 12 percent to $2.48.
Analysts say Zynga could still recover. It remains a leader in the casual-gaming industry, with more than 300 million monthly users, and as of July 30, it held a decent financial cushion in the form of $436 million in cash and equivalents on hand -- a good chunk of the $1 billion it raised in its IPO late last year.
It's starting to look like Zynga's … Read more
Zynga lowered its 2012 outlook and said it will write off nearly half the reported $200 million it paid for game maker OMGPOP in March, in the latest sign of the woes overtaking the social-gaming company.
The company said it expects 2012 bookings (i.e., sales deals that haven't necessarily yielded revenue yet) to fall short by about eight percent compared to its previous estimate. Likewise, Zynga said its non-standard measure of profit (which it calls "adjusted" EBITDA) will likely be about 28 percent lower than expected.
Zynga said it expects to report revenue of $300 million … Read more
Leaked from today's 404 episode:
- Zynga and Hasbro announce board game versions of the most annoying Facebook ones.
- Will.i.am and Simon Cowell considering X-Factor style show, for tech.
- New Ninja Turtles cartoon replaces Cowabunga with....
The list continues to grow -- another Zynga executive announced today that he is joining the group of those who recently jumped ship.
According to VentureBeat, Wilson Kriegel, who worked in business development, marketing, and advertising for the game maker, is leaving the company. Kriegel was fairly new to Zynga, having only started there when it acquired Omgpop in March for around $180 million.
At Omgpop, Kriegel was the chief revenue officer. On his LinkedIn profile he says was in charge of making the uber-popular game Draw Something into a "more fun, social and a global juggernaut."
Kriegel … Read more