Zynga and American Express have come up with a plan to combine physical and virtual commerce.
The companies today announced a program called Zynga Serve Rewards. The program allows FarmVille players to earn rewards after making purchases with a prepaid card from American Express.
In order to take advantage of the offer, users will need to jump through some hoops. To kick things off, FarmVille players will need to plant a Serve Money Tree on their farms. After doing so, they will need to register for Zynga Serve Rewards to receive the prepaid card in the mail. After adding money … Read more