Virtual goods revenue to hit $7.3 billion this year
Between 2007 and 2010, virtual goods revenue increased 245 percent, according to a study released today from market-research firm In-Stat.
According to the company, consumers will purchase $7.3 billion worth of virtual goods in 2010, up from the $2.1 billion they spent in 2007. The company's statistics include revenue generated from social-networking titles like Zynga's FarmVille, and casual games both online and on mobile phones.
In-Stat found that 70 percent of the revenue generated from virtual goods originated from consumers in Asia and Pacific countries, while the remaining 30 percent of the cash was generated from … Read more