Tumblr puts ads in mobile apps
People who use the company's mobile applications for iPhone and Android will now see ad units in the stream as they scroll through the dashboard, the company said.
The ads are a mobile-enhanced version of Tumblr Radar, the blogging platform's take on sponsored content. The units are similar to Twitter's promoted tweets or Facebook's sponsored stories in that the advertised content is native to the platform.
The mobile ad addition comes roughly a year after … Read more