YouTube has become synonymous with online video but a score of companies still believe there's plenty of opportunities to win big in the burgeoning marketing. This includes media heavyweights focusing on long-form content. Rupert Murdoch's News Corp and NBC Universal have jointly launched a video service scheduled to go live later this year. Joost, which operates on a peer-to-peer technology developed by the creators of Skype, is offering material from a score of top TV networks and media conglomerates, including Viacom.
Companies that help videographers track the popularity of their clips and another startup that wants to cash in on virtual world economies led the afternoon session at the Under the Radar conference on Thursday.
Cruxy offers to help musicians, break-dance instructors, authors, videographers and other artists sell their work online. In addition, Cofounder Nathan Frietas said the company can track sales data and customer behavior in Second Life as well as other virtual worlds.
Expensive sports rights are a major cost for the United States television industry. Sports also brings huge ad revenue and a male audience that is much prized by advertisers because it's so elusive.
Now the NBA has signed new TV deals that run nearly a decade. This time the buyers get significant rights to Internet distribution of games, highlights and related content. Clearly, this is just another step toward the Internet becoming a full-fledged alternative to typical TV distribution. An ESPN executive said its Web site had a million unique visitors daily during the NBA playoffs earlier this year.… Read more
The video venture created by media conglomerates News Corp and NBC Universal finally has a leader.
The tentatively named NewCo has hired Jason Kilar, a longtime former Amazon.com executive as CEO. Kilar is credited with helping form Amazon's video and DVD strategy during his 10 years at the company.
NewCo will distribute full-length movies and clips from at least a dozen television networks and two major film studios over the Web, including at three of the Web's largest Internet portals, AOL, MSN and Yahoo. Some of those contributing content, besides NBC and Fox include Comcast, MySpace and … Read more
Advertising is an important part of the Internet, but how are content creators and advertisers going to come together to start making money off videos? At Under the Radar this morning four new Web 2.0 advertising companies that specialize in video are trying to figure that out.Adap.tv is an online video advertising platform that looks at the context of a video to place advertisements. Almost like Google's contextual AdSense program, Adapt.tv reads a video's metadata to figure out what the video is about before serving up an ad that (hopefully) is related. Ads pop … Read more
The American Medical Association on Wednesday said it is not yet ready to link heavy video game playing with addiction.
"Given that approximately 70 to 90 percent of U.S. youths play video games," the association said in a statement, "the AMA today called for more research on the long-term beneficial and detrimental effects of video game and Internet use."
AMA President Ronald Davis said the organization is still concerned about the effects of heavy play on kids, urging "parents to closely monitor their children's use of video games and the Internet."
The … Read more
BOSTON--Device and network technology is not holding back mobile video, it's the money makers who can't agree on what to do with it.
"From a network and device perspective we are ready," said Ray Derenzo, vice president of business development for MobiTV, one of the leading mobile video distributors.
Proprietary nuisances, on the other hand, are an issue.
"It's all about the open platform," said Nokia research director … Read more
On Wednesday, CNET News.com checked in with Jeff Berman, MySpace.com's general manager of video operations, to hear more about the gargantuan social network's latest project: MySpace TV. The New York Times reported Tuesday that MySpace would be refurbishing its in-house video operations this week, creating a new video hub at myspacetv.com (site not yet active) to host a mix of amateur and professional media content. Berman filled us in on exactly what to expect.
"It's really just the next step in what has been a very busy few months for us on the … Read more
We know the next few days are just going to be iPhone, iPhone, iPhone. That's why we're bringing something completely different to you: the Dramatic Chipmunk (who is really a prairie dog, but you knew that already) is back. Except, thanks to a little bit of low-grade video editing, he (she?) is now the Darthmatic Chipmunk. Thanks, CollegeHumor!
Azooca is a new video mail service that launched earlier this month. It joins the ranks of other video mail services like Springdoo, EyeJot, and Gabmail to let users send and receive video messages. Azooca steps it up a notch by giving its users a full-fledged e-mail in-box, along with 250MB to store attachments and incoming video messages.
Recording videos is managed entirely within the e-mail composition window, and users get three simple controls to record, play, and stop the recording. Users can also preview their video messages before sending, or save them as a draft. Video clips are limited … Read more