I've been tough on Sony over the past year for the mistakes I think it has committed with the Playstation 3. I'm a firm believer that Sony should bring the price of its console down and drop the price of Blu-ray players to make its format more appealing to consumers.
But just because I believe that, it doesn't mean that there isn't any hope for Sony to turn things around. And I still believe that there's no debating that the Playstation 3 is probably one of the most capable devices on the market. But if Sony really wants to reach a position of dominance in the video game industry again and make people realize that it's offering a fine alternative to other products in the market, it needs to tie its future to the PSP.
Why the PSP? It's simple: Sony's handheld is an unbridled success that has caught some people off-guard. In the handheld market, it's extremely difficult for other companies besides Nintendo to gain a foothold. But in just a few short years, the PSP has been able to persevere through its rough start and become one of the most popular devices on the market.
Realizing that, Sony needs to make the PSP a central focus in its strategy going forward. If the company won't drop the price of the Playstation 3, the best way to bring more people to its console is to use the PSP's huge installed base to its advantage.… Read more