There are a million stories in the naked city, and all of them are using the hashtag #EsuranceSave30. And boy, are some of them offensive.
Sunday night just after the Super Bowl ended, the insurance company Esurance announced a contest in which it would give away $1.5 million to one lucky Twitter user who included that hashtag in a tweet. The contest quickly went viral, making it (and Esurance) the biggest social media winner of the evening -- and likely this year's Oreo.
The hashtag was a reference to the fact that the contest was announced in the … Read more