Inside Google's sci-fi search experiments
The familiar whistle of a smartphone notification told me that Paco was hungry. The dog's face had appeared on my screen, as it did eight or so times a day, to remind me to fill out a form. And I had an interest in feeding the beast -- my answers would help set the course for Google's evolution as a mobile search company.
Paco isn't a real dog, of course. The name is short for Personal Analytics Companion. It's an app that Google's user experience researchers rely on for their many studies about the search … Read more
