Data broker Acxiom to reveal what it knows about you
Consumer data broker Acxiom plans to introduce a service that will reveal to people what it knows about them, according to a Financial Times report.
The company, which is based in Little Rock, Ark., bills itself as an enterprise data, analytics, and software-as-a-service company. It serves 47 of the Fortune 100 companies, more than 7,000 in all, and counts more than a trillion data transactions each week from 700 million consumers worldwide.
Even though the company probably has a file on you, that data has never before been available to you. The FT's Emily Steel reports that, in … Read more