Kobo takes aim at Kindle in Germany
Amazon and Barnes & Noble are the clear leaders in e-books and e-book readers in the U.S., but the race is just getting under way internationally, where the digital book market is still very much in its nascent stage.
Canadian upstart Kobo, which is currently well behind the e-book leaders in the U.S., has always had a global strategy, and is now launching in Germany, with an e-book store that offers 80,000 German-language titles and a total of 2.4 million e-books. By contrast, Amazon currently offers around 25,000 German-language titles.
As part of the launch, Kobo has developed free German-language apps for iPhone, iPad, iPod Touch, and Android, with a PlayBook app coming soon. A German-language version of Kobo eReader Touch Edition will be available in stores in Germany in August. … Read more