Facebook puts mobile ad network on the back burner
Facebook watchers -- particularly those of the Wall Street variety -- are eager for Facebook to launch a third-party ad network that will eventually take on Google's AdMob for mobile and Google's AdSense for the Web in general.
The idea, talked about for a while, is that Facebook will mix the data it receives from Web sites plugged into the social network -- think every time you "share" or "like" something -- with data it has from within Facebook to serve up ads across the Web.
Facebook executives haven't spoken much about this, … Read more