White earbuds are, like, so 2001, according to the folks behind the iPod-skewering IDon't Web page. Of course, those folks have a vested interest in reversing the iPod craze.
IDont.com is the latest in a so-called "viral marketing" campaign, in which corporations aim to come off as anything but corporate through a cheeky Web site designed to look like a grass-roots uprising. As little white-earbud clad sheep saunter on the home page, IDont.com declares, "The time has come to rise up against the iTatorship. There is an alternative."
Interestingly, however, the only alternative … Read more