AT&T Mobility CEO sees record customer loyalty by 2015
AT&T believes customers will stick even tighter to its wireless service over the next few years.
The company expects to hit a record-low rate of customer turnover by 2015, according to Ralph de la Vega, chief executive of AT&T's mobility arm. He was speaking today at the company's investor conference in New York.
De la Vega was his usual bullish self and threw out several stats to back up his optimism. In addition to the customer turnover rate estimate, he said he expects 90 percent of its customer base to own a smartphone by … Read more