Apple's quest for perfection and enduring beauty
Product introductions are usually predictable, orchestrated events. Company executives in jeans stalk a football stadium-sized stage and let their products do the talking: "This is our great new product, here are the specs, and now we'll demo some of the features. It's better than anything else on the market, and it's available soon for this price in these configurations. It's really amazing."
Apple execs did their fair share of stalking the stage Monday with well-rehearsed, Steve Jobsian product intro panache, demoing alternately what they described as "incredible" and "stunning" products … Read more