Correction: This post initially misstated the type of cancer Lance Armstrong survived. It was testicular.
Lance Armstrong, the champion cyclist who was everybody's hero until he dated Mary-Kate Olsen, is taking his LiveStrong brand to the Web much in the way that MC Hammer did with DanceJam.
Armstrong has formally partnered with Demand Media to launch LiveStrong.com, which debuted in full on Tuesday. It's a site for keeping tabs on fitness, wellness, and weight-loss goals, along with discussion forums, editorial content, and videos--other sites in this space are Wellsphere and SparkPeople.
It's a for-profit spinoff of … Read more