One of George Orwell's famous rules of writing is "Never use a foreign phrase, a scientific word, or a jargon word if you can think of an everyday English equivalent."
It seems Square's founder and CEO Jack Dorsey was channeling the famous "Animal Farm" writer in a Tumblr blog he penned today. Known for ruminating on concepts and ideas, Dorsey called into question the tech world's use of the word "user."
"It's time for our industry and discipline to reconsider the word 'user,'" he wrote. "We speak … Read more