Picture this: The sitting president of the United States wins a resounding victory at the end of a long, hard-fought, and often bitter campaign. Afterward, The New York Times trumpets how many readers it got on election night, and without fail, a ton of other media outlets feverishly repeat the numbers.
Awfully ridiculous. Obviously. There's no doubt that the Times would attract a giant audience for such an important historical event. In fact, few people outside the publishing industry would bother talking about the size of that audience.
But that's more or less what happens each time Twitter … Read more