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Throughout all the hoopla over the hacking of the iPhone, it was never very clear how many people were actually trying to escape from AT&T. Apple ventured a guess on Monday.

During a conference call to discuss the company's blowout fourth quarter, Apple Chief Operating Officer Tim Cook said that of the 1.4 million iPhones sold since June 29, 250,000 were bought with unlocking in mind.

"Where we don't know precisely how many people are doing that, our current guess is there were probably 250,000 of the 1.4 million that we … Read more

Influence is tough to measure, but it's one of those things where you know it when you see it.

Apple's influence on the mobile phone industry after just over 90 days as a player was evident at the CTIA show Tuesday. Microsoft CEO Steve Ballmer didn't mention the iPhone specifically in his keynote address, but noted that Apple "has done some nice work." After Ballmer's keynote, a friend of some staffers in Microsoft's booth enthusiastically demonstrated his iPhone for an audience checking out the latest Windows Mobile phones. And a panel of five … Read more

It's very easy to take a look at Apple's stellar fourth quarter and conclude that the long-awaited iPod "halo effect" is in full swing and move onto something more pressing, like handicapping the World Series.

For years as the iPod took over the digital music player market, we all wondered whether it was a one-hit wonder, whether Apple could translate that success into increased Mac market share. Millions of people who might not have used an Apple product since they spent the third grade playing Oregon Trail on an Apple II were re-introduced to Apple through … Read more

Life is good at Apple these days. Around 1.39 million iPhones sold. Soaring earnings. A new OS on the way. The Mac is gaining ground on the rest of the PC industry. The company can do no wrong. But that hasn't stopped a handful of critics from getting upset over one of the new iPhone ads currently running on a TV screen near you.

The ad in question is "Delay," which depicts an alleged airline pilot, Bryce, talking about how he used his iPhone's weather.com app to help avoid a major delay. The ads have gotten some of the folks over at FlyerTalk's forums pretty riled up.

Marathon Man, a poster from Massachusetts, started it all off by saying: "So I just saw for the first time this Apple iPhone commercial where a pilot (or some crew member that could be one) is standing there telling us that his iPhone was able to… Read more

Apple's earnings report today was stellar for the company and its shareholders--the 67% increase in profits over the year-ago quarter was particularly noteworthy. But I noticed that iPod sales came in short of some financial analysts' expectations. Looking back at recent Apple earnings calls on iLounge, I noticed that this was the case in Q2 and Q3 as well. (Apple's fiscal year begins Oct. 1, so this was Q4.)

More generally, iPod unit sales aren't growing as quickly as they used to. Here's year-to-year iPod unit growth for the last five quarters, again reported by iLounge: … Read more

UPDATED 3:42 p.m.--Added a few more details, numbers, and statements from Apple executives from the conference call.

Apple reported another stellar quarter Monday, exceeding estimates in just about every facet of its business.

For the company's fourth fiscal quarter, which ended September 29, the company reported revenue of $6.22 billion and profit of $904 million, or $1.01 in earnings per share. Wall Street analysts had expected Apple to report revenue of $6.1 billion and earnings per share of 86 cents, according to estimates compiled by Thomson Financial.

Apple has now sold 1.39 … Read more

And as Tom Krazit reports, the number to keep an eye on is iPhone units. Will the silly pundits have egg on their faces? Stay tuned.

There were a lot of one-liners to sift through in Apple's feature list for the Leopard, the Mac OS X 10.5 update due Friday, so I thought it worthwhile to call out the geotagging support.

The Preview software, which lets users get details on files they're browsing, "pinpoints the location where you took the photo on a world map," according to Apple's Leopard feature list. "From there you can even open the GPS location in Google Maps."

I gather from the adverb "even" that I should read this news with … Read more