Blockbuster sued over role in Facebook's Beacon ad program
As if troubled movie rental company Blockbuster didn't have enough to deal with already: an angry Facebook user has taken issue with its participation in the social network's controversial Beacon advertising program, and is pursuing legal action.
Cathryn Elaine Harris, a Texas resident, filed a complaint in the U.S. District Court for eastern Texas on April 9, claiming that it's a violation of a federal statute for Blockbuster to participate in Beacon, which shares rental history on Facebook members' "news feeds" unless they manually opt out. She is seeking class-action status, hoping to eventually … Read more