While their competitors add compacts, hybrids, and electric cars, Volkswagen and Audi are pursuing a different product strategy in the United States.
Both VW Group brands want the volume and higher profits that go with larger vehicles.
VW just launched the Passat sedan designed for the United States and built at its new Chattanooga, Tenn., factory. The U.S. Passat is larger though less expensive than the version sold in Europe.
VW executives have talked about selling a small car like the European Polo in the United States. But for now they are focusing on the Passat and two other … Read more