Apple's iPad Mini is likely to steal more sales away from the weakening PC market, says J.P. Morgan analyst Mark Moskowitz.
"In our view, the iPad Mini stands to target price-sensitive users and the e-reader crowd," Moskowitz said in an investors note today. "Given the global economic uncertainty, we think price-sensitive users could gravitate toward an iPad Mini instead of making a PC purchase."
In difficult economic times, consumers opt for "feel good" purchases, said the analyst, giving the edge to the iPad Mini and other tablets over PCs. Further, consumers are … Read more