Sprint's Framily friends and family plan is off to a good start. So says Chief Financial Officer Joe Euteneuer, who spoke at a Deutsche Bank investor conference on Monday.
At a time when the wireless carriers are either slashing prices or pushing for family members to sign up together to save money, Framily is Sprint's most potent weapon to fend off the competitive pressure. The plan is simple: the more people sign up, the bigger the savings. Individuals get separate bills, so people can go beyond their direct family and join together with friends and acquaintances.
Euteneuer said … Read more