Shop RadioShack for Great GiftsAlthough numerous activities are available to get Americans off the couch, they still prefer to be there, a report from the NPD Group has found.
When asked how they'd spent their leisure-time hours in the past week, a whopping 81 percent of the 10,281 respondents had watched television, for about 10 hours on average for the week. It was the top leisure-time activity in the study, which covered people ages 13 and above. And that figure didn't even include watching movies on TV. It only included shows, news, and sports.
"There's a perception that families spending time in front of a glowing TV hearth has been replaced by glowing laptop or iPod displays," Russ Crupnick, entertainment industry analyst for NPD, said Tuesday in a statement. "And while that's true for some families, TV remains the top entertainment choice by far in the United States."
The NPD Group also found that traditional radio shouldn't be dismissed quite yet. Radio listening came in second place behind watching TV. A total of 78 percent of Americans listened to traditional radio, for more than five hours a week on average.
E-mail and instant messaging are also quite popular, with 70 percent taking part in those activities, for about four hours per week. The research firm also found that 60 percent of people still listen to music on CD.
About 47 percent of respondents said they visit social networks, for an average of five hours per week. And 11 percent of those surveyed said they tweet, for about three hours per week.
But it was the television that took the top spot for leisure activities. It seems that, when given the chance, most Americans choose the couch over anything else. Does that include you?
Although everyone knows that Call of Duty Modern Warfare 2 is a major hit, I'm not quite convinced that the impact it has had on the video game industry has been felt quite yet. Perhaps that will change with the expected release Thursday of NPD's gaming sales figures.
According to market-analyst Evan Wilson from Pacific Crest, November video game software sales should come in at about $1.45 billion. Wedbush Securities analyst Michael Pachter said he expected November sales to be a bit higher, tallying $1.55 billion in sales.
But it was Modern Warfare 2 that captured the spotlight of both analysts' predictions for November game sales. Wilson said the game's developer Infinity Ward likely sold 5 million units in the U.S. alone during November. Pachter expected NPD to report 6 million units were sold during the month.
Pachter went on to say in his report that Modern Warfare 2 would make up a whopping 22 percent of the industry's video game sales for November. He expects it to be followed by Super Mario Bros. Wii, Assassins Creed II, and Left 4 Dead 2, in a distant second-, third-, and fourth-place, respectively.
Wilson was a little more optimistic about the importance of Modern Warfare 2 to the industry's sales figures. He said that he expects the new Call of Duty game to make up 25 percent of all sales during the month.
"Modern Warfare 2 comprises an estimated 25 percent of this month's industry sales," Wilson wrote. "While this is not out of the ordinary for a tent-pole title in a non-holiday month, it is impressive given our forecast that this November's sales will match the month's highest historical total on record. For comparison, Halo 2 reached 20 percent of industry sales in November 2004. The next highest share taker was Guitar Hero III at 12 percent in November 2007."
That's some awfully nice company to be in for any game. And if the analysts' estimates are correct, it could be a record-breaking month for one of 2009's biggest releases.
For a while, some believed that the Web and social networks would limit the amount of time people spend consuming video content. But Nielsen's latest A2/M2 Three Screen Report has found that people are actually consuming content on more platforms, thanks to digital video recorders and the Web.
According to the report, which looks at content viewing on television, the Web, and several other platforms, online-video viewing was up a whopping 34.9 percent in the third quarter. DVR use was up 21.1 percent, the study found. Surprisingly, 99 percent of video content that's watched in the U.S. is done on a television. So, while Web use is on the rise, it still has a long way to go before the television is supplanted as the "go-to" for consuming video content.
Nielsen shows off video viewing by demographic.
(Credit: Nielsen)Nielsen also looked at how much time the average American spends consuming video content on their TVs, from the Web, or via mobile devices. The company found that the average person watched 31 hours of television per week during the third quarter of 2009. Just 31 of those minutes were spent in playback mode on their DVRs.
Web use, while higher than it has been, was still much lower than television use. Nielsen said that the average consumer spent four hours on the Internet during the third quarter. That user watched an average of 22 minutes of online video per week. Meanwhile, mobile-video consumption was lagging far behind in the third quarter, accounting for just 3 minutes per week of the user's time. Unsurprising to some, teens watched the most video content on their mobile phones, averaging seven hours of mobile-video consumption per month.
A few other interesting tidbits of information: TV viewing followed closely with age. Those aged 65 and older watched an average of 43 hours of television each week, while the average person between the ages of 18 and 24 watched 22 hours of television each week. Respondents between the ages of 18 and 34 watched the most video content online, averaging 35 minutes per week.
Click here to see the full Nielsen study.
Don Reisinger is a technology columnist who has written about everything from HDTVs to computers to Flowbee Haircut Systems. Don is a member of the CNET Blog Network, and posts at The Digital Home. He is not an employee of CNET. Disclosure.
The N64Mini.
(Credit: Zenloc)The modding community has been quite active improving old game consoles. I'm such a fan of the Nintendo 64 that the latest mod of the venerable console was just too cool to pass up.
Dubbed the N64Mini, the portable Nintendo 64 device from modder Zenloc features the familiar Nintendo 64 controller buttons (minus the D-pad, unfortunately) in a nicely compact package. Users can place their Nintendo 64 cartridges in the back of the device to play some of their favorite games.
According to the device's developer, the N64Mini runs on a 4-cell battery and comes with a charger. It also features a headphone jack and an A/V out port for those who want to play the title on a display that's a little larger. It even comes with built-in brightness controls.
But here's the best part: the N64Mini is available now on eBay. Bidding ends in five days, but so far, 26 bids have been placed. The price is at $205 at the time of this writing. I obviously haven't been able to get my hands on the device, but based on the video below, it might be something worth considering if you plan to spend some cash this holiday season.
Check out a video of the N64Mini in action below.
[Via Engadget]
Redbox has made some major strides in the movie-rental business, offering consumers the opportunity to pick up newly released films from a kiosk around town for just $1 per day. It has even forced Blockbuster to try a similar strategy.
But according to a report, Redbox isn't content to stick with movies.
According to Reuters, Redbox is currently in negotiations with video game developers to offer games in all the company's kiosks. Redbox president Mitch Lowe told the wire service his company is "talking early and often with the content providers of games so that we start out with a much better understanding of what we're doing."
Lowe was referencing Redbox's recent troubles with Warner Bros., Twentieth Century Fox, and NBC Universal, which recently denied Redbox immediate access to their DVDs, saying a $1-per-day fee undervalues their films. Redbox is trying to sell game developers on the idea that its service would benefit both developers and consumers.
That said, Redbox doesn't plan to offer games for just $1. The company has been quietly testing game rentals in Reno, Nev., and Wilmington, N.C., and in those cases, games are priced at $2 per day. It offers games for the Wii, PlayStation 3, PlayStation 2, and Xbox 360.
For now, Redbox isn't saying which developers it's in talks with. But considering the company currently has more than 20,000 kiosks in more than 17,000 locations nationwide, it might behoove game developers to consider it.
Is the Wii a viable third-party platform?
(Credit: Nintendo)The Nintendo Wii might be leading the video game market, but at least one game developer is suspect of its software.
Lightning Fish Games CEO Simon Prytherch sat down with GamesIndustry.biz in a recent interview discussing his company and the state of the gaming industry. Lightning Fish Games develops "family-oriented" games for major consoles.
After discussing what he has learned about the industry, he shared his opinion on the state of the Wii and its market.
"Wii is a very casual, wide market," Prytherch said in the interview. "It's a market that doesn't care about flashy graphics--it cares more about the gameplay and experience, and potentially the characterization."
But Prytherch had much more to say. The developer told the site that he doesn't "think you can ever write Nintendo off," but the console's games market "from a third-party software developer and publisher perspective, is oversaturated with product."
Unfortunately, Prytherch asserts, consumers have suffered most. He said that they "have been damaged by a lot of substandard software," which has caused them to "only trust big Nintendo brands."
Those are some awfully strong words from a developer that has so far failed to attract the kind of market attention larger companies Ubisoft or Electronic Arts have. But he's not alone in his belief that Wii gamers aren't attracted to third-party games.
Speaking at a conference call last month, EA CEO John Riccitiello said that "the Wii platform has been a little weaker than we had certainly anticipated. And there is no lack of frustration (about this coming out) at precisely the time where we have the strongest third-party share."
Riccitiello went on to say that his company was trying to work with Nintendo "to push third-party software harder." He then echoed Prytherch's sentiments, saying "very, very few multiplatform titles are succeeding on the Wii so far, and collectively, Electronic Arts and Nintendo need to tackle that." Yikes.
We've heard from the developers, now let's hear from you. What do you think about the Wii's position in the gaming business? Is its game library weak? Do you buy third-party titles? Let us know in the comments below.
In a troubled economy, companies and consumers are looking for any advantage they can get. So it is that Best Buy is jumping the gun by as much as nine days on Black Friday, announcing that, starting immediately, shoppers can get Black Friday bargain pricing on select products.
The electronics retailer says that the come-hither pricing will be offered on "certain models of flat panel televisions." It will also feature reduced pricing on some home-theater products. The deals are available in-store and online.
"Best Buy is committed to continuing to offer a superior shopping experience this holiday season," Best Buy's vice president of home theater said in a statement. "Customers can be confident that they are getting some of the best prices in the industry, as well as the convenience of being able to shop when and where they want either in store or online."
Unfortunately, the selection of products that Best Buy will be offering at a discounted price isn't all that deep. A handful of Dynex-branded HDTVs will have a lower price starting on Thursday. The company will have Black Friday pricing on some Samsung HDTV models starting on Sunday. Best Buy didn't provide much more information on the models or the products that will be reduced in price ahead of the Friday after Thanksgiving, historically a huge day for shopping--and bargains.
Regardless, it's an interesting strategy on Best Buy's part. As a company that doesn't have a major direct tech competitor in the big-box space, it's in an enviable position. But the reduced pricing might be a response to expected deals from online sites, such as Amazon.com, that consistently beat Best Buy on pricing. Either way, Best Buy didn't say why it has decided to reduce prices on the early side.
But we can still guess. So what do you think? Why has Best Buy decided to reduce pricing so soon? Are the deals likely to make you start shopping sooner? Let us know in the comments below.
See also: Be prepared for Black Friday tech deals
Call of Duty: Modern Warfare 2 is enjoying big success.
(Credit: Infinity Ward)If you think Call of Duty: Modern Warfare 2 has had a major impact on just the video game industry, you may need to adjust your expectations.
According to Activision Blizzard, the game's publisher, Modern Warfare 2 has set records across the entire entertainment industry.
Call of Duty: Modern Warfare 2 is the "biggest entertainment launch in history," Activision said in a statement. In its first five days of availability, the game set a worldwide record with about $550 million in sales, according to internal Activision figures. It's impressive. But more impressive is the list of launches that it beat out.
In the first five days of availability, Modern Warfare 2 has eclipsed the largest worldwide box-office opening, held by "Harry Potter and the Half-Blood Prince," which tallied $394 million over its first five days. It also beat "The Dark Knight," which holds the U.S. box-office record with $203.8 million in first five-day sales.
The game also narrowly trumped Grand Theft Auto IV, which captured $500 million in sales in its first five days of availability.
In other words, Modern Warfare 2 has had a major release.
The game's success also translated to major numbers on Xbox Live. Activision reported that "more than 5.2 million multiplayer hours were logged playing Call of Duty: Modern Warfare 2 on the first day alone." On November 10, 2.2 million unique gamers played on Xbox Live, setting a new one-day record for the online-gaming platform.
Of course, it should be noted that all these figures come from Activision's internal estimates, which might differ from the NPD Group's official totals when it announces November video-game sales.
But until then, Activision can (rightfully so) celebrate Modern Warfare 2's success. And maybe the video-game industry, which has always received second billing to film in the entertainment space, can finally stake its claim to the top spot. Video games are, based on Modern Warfare 2's success, just as viable an entertainment platform as movies.
The Wii is coming to...Sports Authority?
(Credit: Nintendo)You might be used to buying your video game consoles only at an electronics store, but all that will soon change. National sports retailer Sports Authority announced Tuesday that it will start selling the Nintendo Wii and Wii Fit Plus in its stores.
Aside from being able to pick up a Wii and Wii Fit Plus, consumers will also find Sports Authority stores that boast a Wii "interactive fitness experience." The section of the store will have "knowledgeable fitness trainers allowing customers to try Wii and Wii Fit Plus before they buy."
While it's certainly interesting to see a Wii being used by a fitness instructor in a sports store, Sports Authority said it believes that it will help set it apart in the marketplace. According to the company, users will now be able to "satisfy their fitness- and sports-gaming needs under one roof."
But just how much of a benefit Wii Fit actually affords its users is up for debate. Sports Authority might claim that it helps users "achieve better health," but a recent study (PDF) from the American Council on Exercise found that the game offers a "very, very mild workout."
That could throw a wrench in Sports Authority's plans as it attempts to make the case that the Wii and the Wii Fit Plus make sense next to other products designed specifically to improve the health of its users. As appealing as it might be to some, Nintendo's game might not be able to stand up against fitness-focused products.
Regardless, Sports Authority has thrown its support behind Nintendo's console. The Wii and the Wii Fit Plus will be available in 102 stores starting on Thursday. It will be rolled out to remaining company stores by spring 2010.
The Wii isn't living up to its expectations.
(Credit: Nintendo)Electronic Arts CEO John Riccitiello didn't pull any punches when he spoke at a quarterly earnings call earlier this week. As he discussed some of the issues his company faces in today's gaming market, he singled out Nintendo and its Wii as contributing factors.
According to Riccitiello, third-party games on the Wii just aren't performing nearly as well as EA had expected. And as the Wii's sales start to slip, it doesn't seem likely that that will be changing anytime soon.
"To be honest with you, I think the Wii platform has been a little weaker than we had certainly anticipated," Riccitiello said, according to a transcript of the call published by Seeking Alpha on Monday. "And there is no lack of frustration (about this coming out) at precisely the time where we have the strongest third-party share."
But Riccitiello didn't stop there. He said EA is "reaching out to Nintendo to find ways to partner to push third-party software harder." He contended that in order for the Wii to perform up to Nintendo's own expectations, the platform needs help from third parties.
Riccitiello continued on that theme. He said his company is providing high-quality titles for the Wii, but it's Nintendo that needs to do more.
"Wii is where we are missing it," Riccitiello said on the call. "And so I really do think that the opportunity exists to find different ways to partner with (Nintendo) in this case, to sort of help establish in the minds of the consumer legitimacy of some of these other brands, when they are going out multiplatform."
But it was Riccitiello's next statement that might send the most shockwaves through the Nintendo world. The EA chief said "very, very few multiplatform titles are succeeding on the Wii so far, and collectively, Electronic Arts and Nintendo need to tackle that."
Perhaps now the question is, then, how will those two major forces in the gaming industry achieve what Riccitiello wants? Nintendo's platform has enjoyed strong sales since its debut, but the Wii is slipping. Worst of all, during the most successful periods for Nintendo, it was first-party titles, not third-party games that performed best at retail. Whether Nintendo can help change that, making it more profitable for third parties to develop games for the Wii, is very much in doubt.
What do you think? Is Nintendo really in bad shape? Is Riccitiello overstating the Wii's shortcomings? Let us know in the comments below.
